BRUNEI should develop its businesses in such a way that they operate on a more “ethical and moral” level to make an impact on the global business environment, an engineering expert and Islamic scholar said yesterday.
Professor Salim Al-Hassani, who is the chairman of the Foundation of Science, Technology and Civilisation, said that Bruneian companies can occupy a “big space” in business if they maintain their “values” on the international stage.
“I think that the world needs more businesses that are more ethical about the way they run in order to generate positive impact, he told The Brunei Times in an interview at the iCentre, an incubation for startups.He said that the Sultanate also needs to be more “aware of the outside world” in order to navigate in the globalised world.
He also said that the country needs to be more proactive in promoting its reputation in the international arena.
“It (globalisation) is moving fast and it impacts the country, so you need to find a way to stay competitive and keep values intact at the same time,” he said.
From here, he said, Brunei can create a “new breed of entrepreneurs” that can make business decisions that go beyond mere profit.
He also called for more innovative products to be created in order to improve the quality of life.
“There needs to be a higher aim rather than just money because inventing is about improving the quality of life,” he said.
In order to do this, he said, Brunei would need to produce highly-skilled individuals that can help contribute to national productivity.
Brunei is well-positioned to achieve this because people here are raised in a more stable environment hence making it better for human resource development, he said.
In his presentation entitled ‘Lessons from 1,000 years of innovation to inspire young learners and business leaders’, Dr Salim highlighted the need to recognise inventions that are developed by Islamic civilisations.
He said that a large number of non-Western inventors are excluded from history due to many factors.
This has caused youths from those cultures not to be inspired as they feel that they do not have a stake in civilisation, he said.
He then said that more award-winning educational organisations such as “1001 Inventions”, which explore the legacy of Islamic scientific achievements, are needed to increase awareness among the public.
The Brunei Times
Thursday, November 6, 2014